NICK PALMER
SCREEN AUDIENCE RESEARCH AUSTRALIA
Nick Palmer is Managing Director of Screen Audience Research Australia. Nick has over 15 years’ experience in research spanning the UK and Australia, with extensive film, television and media experience with the likes of the MPDAA, Twentieth Century Fox, Foxtel, Warner Brothers plus Channel 4 and Sky TV in the UK. Nick helped setup and subsequently run the Australian Cinema Health Tracker, now in its second year, and together with AFTRS is currently pioneering the use of biometrics in screen testing in Australia.
NICK PALMER
Managing Director
William Goldman Knows Nothing
Meeting Room 15NICK PALMER
NIC ROBIN
SHANE THATCHER
LORI FLEKSER
GEORGIE MCCLEAN
Deep data drives audiences to cinemas Screenwriter William Goldman’s “Nobody knows anything” just doesn’t hold up in an era rich with research, data and metrics. Australian distributors and exhibitors are using data to understand what cinema audiences want and expect. Mining box office statistics and disclosing data about cinema-going habits, this session will shed light […]